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August 14, 2019

The Psychology behind Katie Ledecky’s Success (and What That Means to You as a Salesperson)

If there’s one athlete who knows how to win, it’s swimmer Katie Ledecky.

She’s a multi-time Olympic gold medallist and she holds world records in a host of events.

As a salesperson, there’s plenty that you can learn from Ledecky and the psychology that lies behind her winning ways.

Here are two lessons for you to put into practice.

Lesson #1 – Put the Work in

Hard work never hurt anybody. And in Ledecky’s case, the desire to keep pushing towards greatness is a key part of her psychology.

She’s built a punishing routine that instils within her the behaviours needed to succeed.

Ledecky wakes up at 4am every morning and dedicates herself to her training. She’s always pushing her body to do amazing things. Plus, she’s constantly learning to ensure every training session results in an improvement.

She understands that there aren’t any shortcuts to success.

And that’s a crucial lesson for any salesperson. Transformation doesn’t come overnight. To change your behaviour, mindset, and results, you have to dedicate yourself to constant improvement.

Lesson #2 – She Starts With the End in Mind

When you set bog-standard goals, you’ll never achieve anything remarkable in life.

That’s a philosophy that Ledecky adopts wholeheartedly. She has ambitious goals in terms of setting records and winning medals.

Starting with that end result in mind, she’s able to train with a view to achieving her targets.

That’s another important lesson for salespeople. The targets that your employer sets may not be enough to really push you to the next level.

Think about what you really want to achieve out of your career. Set that ambitious goal and then work backwards to figure out what you need to do to get there.

Start small and keep building up every single day.