Knowing your clients’ sensory biases helps you present and speak their language. This makes it easier for them to understand you and, importantly, to like you.

Namir from Adrian Williams Real Estate discusses how he is using the training to secure more appraisals each week.

When people like you, they engage with you. However, few explain how to achieve this. It’s not about spending five minutes building rapport or commenting on a photo on the wall.

You can stimulate positive responses within minutes by using the right questions and listening.