How long should you keep an underperforming salesperson?
It’s a difficult question to answer, as there are many factors to consider.
Some of those factors include:
· Are there internal or external factors affecting their performance?
· What is their attitude?
· What is the length of the sales cycle?
And one of the most important things to consider is…
Is there a danger that this pattern of behaviour becomes entrenched?
At the end of the day, if you are a business owner, CEO, sales director, or sales manager, it comes down to one thing:
Are you hitting your targets?
If you want to reduce the chances of selecting the wrong salesperson, use our EI test—there’s a free version in the link below. If you want to understand the role of Emotional Intelligence in selecting the right person and which traits suit your product or service, then this test is categorically the first step in making the right choice.



